CES 2016 event held in Las Vegas, during the event Intel announced that the company has developed a smartwatch with New Balance. And famous sportswear and equipment brand New Balance will also try to take some share from the smartwatch industry after its competitors like Nike and Adidas.
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The smart watch to be developed specifically to appeal to runners. In May 2016; New Balance will also offer the shoes that developed by Intel by using the RealSense Technology. Users will have access to all the details of the performance during sports with this special running shoes and smart watch. Another information is that the new smartwatch will be released in November, and it will be based on Android Wear OS.
Intel CEO Brian Krzanich and New Balance CEO Rob DeMartini said that athletes will increase their performance with this new smartwatch. News balance will compete with very strong rivals like Apple Watch, Casio, Swatch, Fossil, Nike+. This competition will be fascinating.
Image credit: Meindl