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Will ShiftWear Be the Next Biggest Failure of the Startup Projects?

Last December one of the biggest Startup projects from Europe failed. A small drone that can fit in your hand. Project founded more than 3.4 million dollars but, even this project had a prototype that flies. They send the drones to their backers kick starter projectbut, the problem was, drones didn’t function properly. Backers complained of course and after the launch company just collapsed, and money just vanished. Kickstarter said they would start an investigation about this but, for now, nothing happened yet.

And now there is an another big hit is coming. The project is a sneaker that has a display on it, and you change the texture as you like, even you can put some moving images on it. The idea is great but looks like it is just a dream. Because there is no prototype, even something that explains the technology. How can you connect the sneaker with a smartphone or any blueprint that shows what kind of parts the sneakers contains, for example, where is the battery? Ok, just say the Founder can do this shoe, at least, explain what kind of technology are you using or show us the screen that will use on the sneaker.


Will ShiftWear Be the Next Biggest Failure of the Startup Projects?

But the funding is going great. The team of Shiftwear, which is just seven people and only contains one engineer who is a software engineer. This team collected 800.000 dollars already, and they were just asking 25 thousand dollars at the first time. This makes me think how can you do a project like this with seven people ( no engineer in it ) with 25 thousand dollars and you are located in NY ( it is an expensive city, those team members should get salaries right). Unfortunately, many popular internet blogs and news website did a news about this project, and they were excited about it. Please don’t understand us wrong; we don’t say this kind of sneaker is not possible to make, we just don’t believe it is impossible with a team like this.

Will ShiftWear Be the Next Biggest Failure of the Startup Projects?

We are pretty convinced this project will not happen, and all this money will be gone, Indiegogo will take his share and will say; they will investigate this, but it is highly possible nothing will happen. We are doing this news not because we don’t like startups; we are writing about this because we don’t want people to lose their trust in because of this kind of fraud project. There are great projects, and we are putting them on the site to support them let our reader be aware of significant projects. And we will put this news down and will write a ” sorry article ” if the company or founder proves that they have the technology to do this sneaker.


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