The advancements in tech have changed the way we live our life. The change is slow, but it’s evident. If you are a business owner, you need to mind these changes if you need to survive. With that said, following, we are explaining how tech has changed our lives very recently.
- Smart Devices are a Convenience
People pay for convenience; the best branding agencies keep it in mind when promoting a product. They don’t advertise the feature of the product. Instead, it translates how this feature will help the user.
This is why most companies show futuristic concepts every year. It helps to make smart living a reality. The connective device marketplace is ready to take off, but how do companies stand out?
Consumers want devices that offer convenience while anticipating their needs. They look out for the early adopters. Safe and energy saving are two major selling points. People invest in technology with the hope it will keep their family safe and convenient. But what is smart?
Thoughtful is the new smart. You need to fulfill a certain need to facilitate them in a way no one else was doing.
- Consider Wearable Tech
Wearable tech has been in the marketplace for quite some time, and it is changing how people lead their life. Today, most wearable tech is only limited to help people track their health data with diet and exercise.
For most people, warble tech is the first step to a healthy life including better diet, low stress and leading a more active life. Despite a lukewarm reception, the Wearable Tech marketspace is gaining momentum.
The smartwatches have taken a big chunk of this market space. But how does that help? According to research from Frost & Sullivan, most companies will introduce smart wear tech to their workforce to save on insurance premium.
This will motivate their employees to lead a healthy lifestyle. Well-being programs are becoming central thanks to wearable tech. However, we are curious to see what else the wearable tech has in store for us.
- They See Results
Digital Transformation has changed the way we used to shop. They made e-commerce and mobile shopping mainstream. As digital shopping has become a norm, companies are optimizing their supply chain to improving the shopper’s experience. Consumers want a seamless user experience.
While arguing how Wearable Tech is changing four different industries, John Boitnott of Entrepreneur says we are adopting this tech a bit slow, but it has much potential. People want instant results; if they don’t get them, they won’t care about the product, service or its advancements. So, you must take care of that!
Consumers now want quick shipping and this increases both delivery and return rates. Most online shoppers expect free and same day shipping. They are also looking for free returns and exchange. These elements are important for e-commerce’s growth.
Because of this, retailers are not looking to increase the number of their customer. Instead, they look forward to improving their shopping experience.
References:
- https://www.entrepreneur.com/article/286738
- https://www.forbes.com/sites/reenitadas/2017/01/06/9-top-healthcare-predictions-for-2017/#3c9ad1fc5e68